Lennox® National Advertising

What Perfect Feels Like

The Idea

When it comes to perfecting your home, there’s no better choice than Lennox® products, which are the quietest, most efficient and most capable heating and cooling systems on Earth. This is the idea conveyed in our new advertising campaign, What Perfect Feels Like.

Perfectly Quiet

Lennox makes the quietest system you can find, so even though it’s the most powerful force in your home, it won’t sound like it is. To illustrate this idea, Lennox used a team of artists and muralists to create a powerful, but sleepy, dragon-themed campaign.

Perfectly Quiet - 30 Second TV

Perfectly Quiet - Behind the Scenes

Perfectly Efficient

Lennox makes the most energy-efficient system you can find, which means the appliance you use the most will also save you the most. To visually convey this idea, Lennox used a team of artists and muralists to transform a home into a realistic looking money-saving vault.

Perfectly Efficient - 30 Second TV

Perfectly Efficient - Behind the Scenes

Perfectly Smart

The Lennox iComfort® S30 Thermostat can sense changes in your environment—it even knows when you come and go. So now your home’s most important system is also the smartest. To illustrate this idea, we used a team of artists and muralists to bring the S30 to life as a smart and helpful robot.

Perfectly Smart - 30 Second TV

Perfectly Smart - Behind the Scenes

Lennox brings innovation and creativity together

To learn more about the #lennoxartproject campaign, follow Lennox on Facebook, Instagram, Twitter and YouTube.